Associate Director, Oncology Market Research

  • Company: Bristol-Myers Squibb
  • Location: Lawrence Township, New Jersey
  • Posted: May 23, 2017
  • Reference ID: 1701656
The Oncology Market research Associate Director provides leadership to drive strategic and customized market research and generate insights for Marketing, Medical and Access decisions in Opdivo in the U.S.
This role is responsible for leading design and execution efforts, customizing research methodologies to deliver strategic customer insights and drive improved decision-making for Opdivo.

Key Responsibilities and Major Duties:
  • Provides leadership for Market Research efforts, developing and deploying innovative market research techniques that reflect best practices, in order to develop key strategic customer insights and drive superior decision-making
  • Accurately assesses business issues faced by Opdivo and develops the appropriate market research design to address them, providing superior analysis and reasoned solutions
  • Synthesizes data from multiple sources to bring added value to research studies, then draws and communicates customer insights in a business-oriented, concise and meaningful way to be delivered to the Opdivo
  • Consistently develops and recommends reasonable, data-driven business-building ideas and encourages the use of customer and market insights to inform business decisions
  • Demonstrates mastery of primary research designs and analysis, and independently develops customized non-standard research solutions to address complex, multi-faceted tactical and strategic business issues
  • Independently represents the Market Research function on key internal business team meetings, contributing in ways consistent with the vision and strategies of the department

  • Advanced degree in General Business, Finance, Economics, Market Research, Operations Research, Statistics, or Engineering required
  • 5 years of relevant primary market research experience
  • Pharmaceutical industry experience strongly preferred
  • Experience in the key functional areas of market research, including design and analysis of primary market research, secondary data analysis and modeling, required
  • Demonstrated ability to lead a team, provide direction and oversight, and motivate others
  • Proven ability to effectively operate and influence cross-functionally
  • Strong technical understanding of marketing research models and deep knowledge and experience across multiple complex research tools
  • Developed or participated in the development of one or more proprietary research models or techniques
  • Strong analytical skills and strategic thinking ability
  • Concise and impactful written and verbal communication skills
  • Ability to work in a face-paced environment, handle multiple projects simultaneously and deliver high quality business results within tight deadlines
  • Functional experience with payer market research and/or generic impact preferred
Travel Required:
  • Occasional travel for key conferences to stay current on market research capabilities and trends and knowledge sharing across BMS geographies

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