Position: AVP, Marketing Planning & Portfolio Management
Job Location: New York, NY
At MetLife, we are transforming ourselves to be more focused, nimble and customer-driven, with an ambition to lead the industry in delivering value to customers and shareholders. Critical to achieving this ambition is a world class marketing function serving as the company’s growth engine while helping build equity in the global brand.
The Global Marketing Operations team sits at the heart of the Marketing function, responsible for creating the structures and frameworks necessary to align, optimize, and manage finite resources (e.g., budgets, people, time, management attention, etc.) across multiple regional and business priorities to maximize Marketing’s ability to advance enterprise goals. This small team of highly engaged professionals operates as an extension of the office of the Chief Marketing Officer and enjoys an expansive and exciting view of MetLife’s marketing initiatives across the enterprise.
Reporting directly to the VP, Marketing Operations & Chief of Staff, the AVP, Marketing Planning & Portfolio Management, plays a critical leadership role in operationalizing the global marketing at MetLife. He or she will help develop and lead the implementation and adoption of tools, processes and programs designed to:
The successful candidate will work closely with senior marketers across regions, centers of excellence, and business lines, including the Global CMO, and have a unique view across emergent opportunities as the transformation evolves. This role presents an exciting opportunity to join a team at the center of a function which itself is at the center of defining and helping to drive the enterprise-wide transformation of a company with the ambition, capability, and resources to lead the way forward in redefining its industry.
Essential Business Experience & Qualifications:
Reports to: VP Marketing Operations
Key Stakeholders: Global Marketing Team, Regional Chief Marketing Officers, & Marketing Strategy
MetLife, through our subsidiaries and affiliates, is one of the largest life insurance companies in the world. Founded in 1868, we are a global provider of life insurance, annuities, employee benefits and asset management. Our employees serve approximately 100 million customers, individuals and businesses, including over 90 of the FORTUNE 100®.
We are ranked #40 on the Fortune 500 list and #48 on the Forbes Global 500 list. We have operations in nearly 50 countries, and hold leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. We are also one of the largest institutional investors in the U.S. with over $500 billion in our general account portfolio as of December 31, 2015. In 2015, FORTUNE Magazine’s World’s Most Admired Company survey named us #1 in the Life and Health Insurance industry. In 2016, we were named to the Dow Jones Sustainability Index (DJSI) for the first time.
While we have tremendous respect for the past, we are a company firmly focused on the future. To adapt to a changing world, we are undergoing one of the most dramatic transformations in our history to reinvent how we do business so we can thrive in any environment. We are moving away from a traditional product development model to one driven by customer insights. We are challenging historical norms by humanizing our industry and designing every customer experience to reflect the modern company we’re becoming. Our goal in everything we do is to offer customers truly differentiated value propositions that allow us to establish clear competitive advantages. We pride ourselves on being a trusted partner to our customers as they navigate life’s twists and turns.
At the center of our business strategy is a commitment to One MetLife: collaborating, sharing best practices, and recruiting, developing and retaining the best talent in the industry. We live by our values: Put Customers First, Be the Best, Make Things Easier, and Succeed Together. They guide how we operate every day.
Marketing sits at the heart of the new MetLife enterprise strategy. As such, the role of brand and marketing is evolving from an effective support function to an inspired, dynamic force that will drive strategic, customer-led growth. The mandate is to elevate MetLife through a world-class, consumer-led marketing function that creates differentiated customer strategies and delivers against them with excellence. Our goal is to transform MetLife into a beloved and authentic brand on a world-class scale– one that is “bought” rather than “sold” with a philosophy and practice of customer-first in everything the company does, thereby creating and cultivating long lasting relationships.
MetLife is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is MetLife's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.
MetLife maintains a drug-free workplace.
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Requisition #: 55922