Content Strategist, North America Marketing
Location:
San Diego , California
Posted:
February 08, 2017
Reference:
170002W4
Content Strategist, North America Marketing

You know that quality content is at the heart of every successful marketing strategy. You believe in the power of storytelling to engage audiences, change perceptions, and create customer demand. You thrive at guiding the content creation process, from idea to delivery.

Sound familiar? Here's your chance to be part of a team that's transforming digital marketing at one of the world's flagship tech companies.

The Experience
Big things are happening here at Oracle. As the Cloud leader, we offer the broadest suite of Cloud solutions - and we're introducing new services every month for 400,000 customers worldwide. Innovation at this level starts with our employees: we look for creative people with an entrepreneurial spirit ... those who see new possibilities and welcome new challenges.

Oracle employees enjoy industry-leading compensation and benefits, a flexible work environment, educational opportunities, and work/life tools to balance professional and personal goals.

If you're looking to elevate your career - and have fun doing it - you've come to the right place.

The Role
As a key member of the Cloud Technology North America marketing team, the Content Strategist will support the strategy and execution of content programs across internal and external channels. This includes websites, dynamic landing pages, social media platforms, content syndication programs, and nurture programs. This individual will also help to conceptualize new digital experiences, formats, and channels through which to tell the Oracle story. The right candidate will also possess a strong background is writing content as well as assessing gaps in content and identifying new content strategies to better align to the marketing funnel.

He/she will work closely with designers, analytics experts, digital, campaign and product strategists to ensure that projects are executed efficiently and deliver the desired results. The Content Strategist will also help to execute a content strategy for our corporate websites, using content analysis and optimization to balance business goals with user needs. The Content Strategist will report to the Senior Content Strategist and be able to work closely in driving all facets of content creation and strategy.

Preferred Qualifications


  • 3 years in a content role (marketing, editorial, or communications)
  • Strong writing, editing, and communication skills
  • Proactive, problem-solving skills
  • Ability to distinguish the good content from the noise
  • Knowledge of best practices for content audits and editorial calendars
  • Basic understanding of content metrics/KPIs
  • Comfortable leveraging content management systems to build, create, and edit content
  • Experience working with external agencies to guide content creation

Travel Component: Minimal. Approx. 10% - 20% travel within the United States and Canada may be required to successfully fill this role.

Position Location: Onsite at Oracle office in Redwood Shores, CA, San Diego, CA, New York, NY (Manhattan) or Reston, VA.
Role is based in North America and requires close coordination with virtual team.

Be part of the innovation!
Qualifications:
Responsible for the overall development of technical and editorial content and message portrayed across Oracle's digital channels in execution of the company's digital strategy

Responsible for the development of digital content on web and technical decisions for assigned programs. Writes summaries, blogs and abstracts of policy materials for social media, email, web and other digital channels. Research and execute best practices for planning, writing, and disseminating digital content; and for engaging audiences online. Create digital content including blogs, galleries, briefs, infographics and articles for Oracle's products and services online and print publication. Posts digital content on web and engage audiences via social media and optimal SEO practice. Take a metrics-driven approach to optimize content strategy. Assist in the identification of the objectives for digital applications and coordinates the development of content to meet defined objectives.

Job duties are varied and complex utilizing independent judgment. Knowledge of digital design, flow and site organization. May have project lead role. 5 years related experience. Moderate technical and strategic understanding of Technology, Applications, and Industry solutions being marketed.

Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.

A little about us:
Oracle is shifting the complexity from IT, moving it out of the enterprise by engineering hardware and software to work together—in the cloud.

Know someone who would be interested in this job? Share it with your network.