Adecco Direct Placement is hiring a Digital Marketing Expert with experience with ad campaign execution, analysis, and optimization. Our client is a rapidly growing manufacturer and distributor of high-quality footwear. This position is direct-hire and includes an annual salary of $50-100k (depending on experience), as well as a full benefits package to include medical, dental, PTO, ect. This person must be able to independently plan, implement, execute, and communicate results and recommendations.
Essential Duties and Responsibilities
Aggressively build, scale and optimize digital marketing and media ad campaigns on Amazon, Facebook, Bing and Google Networks.
Ensure proper tracking, attribution, and consistency across diverse programs and channels.
Use data and reporting tools to expand, evolve, and optimize media programs.
Monitor campaigns in real time
You must have excellent copywriting skills.
3+ years managing high-volume and high-ROI display advertising marketing campaigns.
2+ years managing Amazon sponsored product Ads, Facebook Ads, , and Google Display/Google Shopping advertising campaigns.
Be extremely knowledgeable about conversion rate optimization and best practices.
Must be the expert on Amazon Sponsored Product Ads, Facebook remarketing, Facebook Ads, Google Adwords, and Bing Ads
Must have re-marketing, display and search experience
Google Adwords Certified and/or Google Analytics Certification
Conduct market research by analyzing Facebook, Google, and Amazon audiences to pick the right targeting for each campaign.
Be extremely comfortable at using Excel for data analysis and manipulation (pivot tables, modeling, etc.).
Be comfortable using tools like Google AdWords, Google Keyword Planner, Google Webmaster Tools, Google Analytics, Bing Ads, etc.
You must have an extremely sharp eye for detail and a strong sense of what types of creativity will be both effective for conversion and representative of the client
You must be a world-class individual contributor to client
Highly motivated and competitive personality
Strong ability to communicate and a desire to accept responsibility
If you have any additional questions about this Digital Marketing Expert position, if you know of anyone who might be a fit for this position, or if you yourself are interested, please feel email me the updated resume to email@example.com and we can set up a time to speak. I look forward to talking with you soon about this great opportunity!
Alyssa Peters, Regional Direct Placement Recruiter
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