Group Product Director for Professional Promotion

  • Company: Johnson & Johnson
  • Location: Hopewell Township, New Jersey
  • Posted: March 01, 2017
  • Reference ID: 6505170117-en-us

Janssen Pharmaceuticals Inc, a pharmaceutical company of Johnson & Johnson is recruiting for a Group Product Director for Professional Promotion in Titusville, NJ.


Janssen Pharmaceuticals, Inc., a pharmaceutical company of Johnson & Johnson, provides medicines for an array of health concerns in several therapeutic areas, including: cardiovascular disease, metabolism, general medicine (infectious diseases), mental health (bipolar I disorder, schizophrenia), neurologics (epilepsy, migraine prevention and treatment), immunology and oncology. Our ultimate goal is to help people live healthy lives. We have produced and marketed many first-in-class prescription medications and are poised to serve the broad needs of the healthcare market - from patients to practitioners, from clinics to hospitals.


For more about Janssen Pharmaceuticals, Inc., one of the Pharmaceutical Companies of Johnson & Johnson, visit


We are Janssen. Our mission drives us. Our patients inspire us. We collaborate with the world for the health of everyone in it.


The Group Product Director for Professional Promotion will:

  • Play a significant role in the overall development and execution of the brand strategy, with a specific focus on leading a team of marketers to drive Professional Promotion to HCPs (Endo, PCP, and NP/PA) for a brand that is still in the early phases of its lifecycle. 
  • Will be center to all current and future enhancements to the brands positioning, messaging and segmentation within a dynamic and ever-changing marketplace.
  • Will lead HCP promotional efforts, and must be at the forefront of gaining strategic insights on new and existing data, while helping to shape the overall brand strategy to ensure long-term brand differentiation and class leadership.  
  • Key responsibilities include contributing to the overall brand strategy, leading all positioning, messaging, and HCP segmentation efforts, leading field communications and POA planning, and driving the execution of various promotional programs.
  • The individual will be a critical part of the Brand Marketing Leadership Team. 
  • Will need to effectively partner with other members of the Metabolics Leadership Team, Medical Affairs, R&D, cross functional partners, and external agencies.  
  • Integrate communications and messaging across the Metabolics marketing team to compliantly optimize the impact of our promotional efforts
  • Work with cross functional partners to ensure alignment and consistency of messaging
  • Work with agencies to evolve the content of our professional promotional materials as needed
  • Partner with Sales Management to drive execution of field driven promotional efforts
  • Manage overall Prof Promo budget
  • Analyze key performance indicators, competitive activities, and financial reports, and suggest improvements while seeking profit maximization of overall efforts

  • A minimum of a Bachelor's degree is required
  • A MBA is preferred. 
  • A minimum of 6 years of demonstrated Marketing experience, with a minimum of 2 years of experience in Professional Promotion Efforts is required.
  • Previous experience managing a team of marketers is strongly preferred. 
  • Pharmaceutical Marketing is desired. 
  • Experience in diabetes is a plus, but not required. 
  • Candidates must have excellent communication and relationship-building skills, and be strong in insight based actions. 
  • Ability to work within, and lead a cross-functional team is required. 
  • A demonstrated track record of success and strong results is required.  
  • This position is based in Titusville, NJ and may require 25% domestic travel.

Primary Location
United States-New Jersey-Titusville
Janssen Pharmaceuticals, Inc (6062)
Job Function
Requisition ID

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