Marketing Analyst, Visa Performance Solutions, Global Solutions
Location:
San Francisco, California
Posted:
November 19, 2016
Position Type:
Full Time
Category:
Business Development, Customer Service, Sales
Reference:
164427
Visa Performance Solutions (VPS) is the advisory business arm of Visa, Inc. Our tailored consulting services and automated solutions are designed to help our clients - financial institutions, acquirers, and merchants - succeed in today's fast-changing payments industry. For more information, please visit www.visa.com/vims. .

The Global Solutions team operates Visa Integrated Marketing Solutions (VIMS), an end-to-end marketing platform that enables Visa's Financial Institution clients develop, deploy and analyze data-driven marketing strategies in a multi-channel environment across the customer lifecycle - new customer acquisition, new customer activation or onboarding, and card usage. VIMS brings together expertise, resources, and scale to increase the effectiveness of marketing strategies and campaigns as measured through return on investment (ROI). For more information, please visit www.visa.com/vims. .

What will I work on in Global Solutions / VIMS? We have unique and exciting opportunities for you here in our San Francisco office as we continue to grow our team. The Marketing Analyst position will support the implementation and long-term strategic evolution of the VIMS Platform. Key responsibilities in this role include:

  • Work with key stakeholders within Visa, including product and brand marketing, technology, and key agencies to develop and execute credit and debit lifecycle marketing campaigns for issuers
  • Demonstrate innovation and creativity by recommending new ideas and solutions that drive platform development and evolution that align with client needs and Visa's business including new campaign types, marketing channel innovation, targeting approaches, and business process improvements
  • Partner with peers in other functional areas (e.g., marketing, analytics, risk, business development) and across global regions to execute projects in ways that leverage the breadth and depth of Visa's resources and to ensure emerging and existing Visa assets (data, analytics, tools, services, partnerships) are integrated into the VIMS platform as appropriate
  • Leverage industry and Visa data, market research, key learnings, and best practices to add value and deliver relevant insights and recommendations to the VIMS team and clients
  • Assist in definition of project scope and requirements to determine project viability and fiscal soundness
  • Support budget forecasting and management
  • What is Global Solutions looking for in a Marketing Analyst? We seek experienced, pro-active, high-achieving professionals to build marketing solutions for our clients. Specific requirements are:

  • BA/BS required
  • 2+ years business experience, with majority in marketing or consulting roles that involved project management, marketing or business strategy, market research, innovation, product launches or planning
  • Experience collaborating with and managing agency partners and vendors
  • Experience managing credit lifecycle marketing campaigns, including acquisitions
  • Team player with experience coordinating cross functional, end-to-end projects that include a high level of detail and ability to ensure project deadlines and budgets are met
  • Ability and initiative to self-manage when necessary and ability to multitask to support multiple efforts as needed
  • A high, self-defined standard of excellence and drive for continual improvement
  • Strong verbal and written communication skills, with expertise in PowerPoint
  • Some willingness to travel (less than 10% of the time)

    About Visa:
    Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind making sure that Visa is the best way to pay and be paid, for everyone everywhere. This is our global vision and the common purpose that unites the entire Visa team. As a global payments technology company, tech is at the heart of what we do. CyberSource, a Visa company, has been and continues to be a pioneer within the e-Commerce Payment Management world. Our VisaNet network is capable of handling over 65,000 transaction messages per second for people and businesses around the world, enabling them to use digital currency instead of cash and checks.

    We are also global advocates for financial inclusion, working with partners around the world to help those who lack access to financial services join the global economy. Visas sponsorships, including the Olympics and FIFA World Cup, celebrate teamwork, diversity, and excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously raise the bar on delivering the convenience and security of digital currency to people all over the world. Join our team and find out how Visa is everywhere you want to be.

    Visa will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of Article 49 of the San Francisco Police Code.
  • A little about us:
    As a global company at the forefront of the electronic payments industry, Visa is a dynamic organization.

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