Marketing Associate
Location:
Princeton , New Jersey
Posted:
January 31, 2017
Reference:
5875170111-en-us

NeoStrata Company, Inc., part of the Johnson & Johnson Family of Consumer Companies, is currently recruiting for a Marketing Associate to be located in Princeton, New Jersey.

NeoStrata Company, Inc., a global leader in Specialty Beauty with professionally-endorsed brands including NeoStrata®, Exuviance® and CoverBlend® develops and markets innovative antiaging skincare products incorporating the Company’s propriety ingredient technologies including patented bionic acids, Aminofil®, and N-acetyl glucosamine. 

The Marketing Associate will help develop and support the execution of our marketing and PR initiatives, including social media, content creation, consumer product reviews, PR events, and other digital and traditional marketing activities. Reporting to the Marketing Specialist, the Associate will effectively coordinate, execute, and analyze our initiatives to help increase brand awareness and sales in both online and offline channels.

Responsibilities of the Marketing Associate will be as follows:
• Manage social media accounts across multiple brands, maintaining distinct brand identities for each 
• Grow new and existing accounts by posting, responding, and engaging with our audience in each brand’s voice, tone, and manner
• Write copy, provide art direction, and liaise with Marketing Specialist and web designer to create social content
• Support live events and contests
• Compile and report social media trends and insights to internal stakeholders
• Help facilitate media requests, calls for content and other reactive PR opportunities  
• Coordinate and develop marketing, media, deskside, and spa events from conception to execution
• Coordinate visual displays, signage, and traffic artwork 
• Identify new media relationships, solicit product reviews, and manage PR database
• Launch and manage blogger campaigns and moderate incoming reviews, posts, and questions
• Draft PR pitches and press releases
• Support PR editorial calendar
• Help develop compelling website content including product detail pages and landing pages
• Draft emails, newsletter content, and editorial placements
• Moderate product reviews while adhering to company standards and practices
• Draft copy and proofread all online/offline collateral, catalogs, and presentations 
• Coordinate sell sheets, promotional copy, printed cards, and PR blasts
• Manage department Purchase Order system 
• Reconcile web department budget 
• Compile and distribute monthly PR reports
• Cross train in systems to send out PR requests 
• Develop marketing, public relations, and social media skills by attending webinars and in-house trainings



Qualifications

• A minimum of a Bachelor’s degree is required 
• An advanced degree is preferred 
• A degree with a focus in Marketing, eCommerce and or Public Relations is preferred 
• A minimum of 1 year of professional work experience is required 
• Experience in marketing and/or social media with a strong understanding of the virtual marketplace is required
• Strong communication skills with the ability to connect with cross-functional stakeholders is required
• Strong working knowledge of digital media, content, communication and eCommerce channels is required
• Entrepreneurial mindset with the ability to concurrently manage multiple projects and deadlines is preferred
• This position will be located in Princeton, NJ and may require up to 10% of domestic travel



Primary Location
United States-New Jersey-Princeton
Organization
NeoStrata Company, Inc (6231)
Job Function
Marketing

A little about us:
Johnson & Johnson cares for the world - bringing innovative ideas, products and services to advance the health and well-being of people.

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