Job Description

IQVIA, is looking for a Campaign Operations Associate to execute marketing campaigns and implement leading edge lead/demand generation programs.

We're looking for a motivated person with demonstrated skills in marketing and marketing technology, a keen attention to detail, and a commitment to customer service.

Responsibilities:

• Complete Multichannel Marketing Operations responsibilities including but not limited to: Campaign Target List Generation and Management, Vendor Coordination to ensure smooth deployment of marketing campaigns, Multichannel Marketing Campaign Operations documentation
• Execute and support Multichannel Marketing campaigns
• Manages project teams including both internal and external resources in the design, development and delivery of MCM campaigns.
• Develop and manage integrated project plan for all vendors and internal client activities required for implementation of the MCM campaign
• Manage Reporting of campaign performance
• Develop and maintain an understanding of marketing technology capabilities and opportunities to leverage the technology to meet marketing needs
• Required Skills
• Must have Exact Target experience
• Aptitude for solving problems
• Have experience working with marketing tools to support multi-channel marketing execution
• 2-4 years experience running campaigns in CRM tools (e.g. Unica, ExactTarget, SilverPop, Smartfocus, Siebel, e-Dialog)
• 2-4 years work experience administering Marketing Automation or Email Marketing (e.g. Eloqua, Marketo)
• Strong Excel skills needed, SQL background a plus
• Working knowledge of data queries and data feeds
• Experience with Tableau is a plus
• Self Starter
• Ability to work independently with little direction
• Detailed oriented and should be able to manage numerous deadlines & deliverables
• Pharmaceutical or Marketing Experience (Specific Operational Marketing experience nice to have but not necessary)
• Ability to work in a fast paced environment working with multiple teams including web development, IT, business analysts, analytics team, account management as well as interfacing with clients as needed
• Exceptional communication, interpersonal, team building, and support skills
• Demonstrate resourcefulness, motivation, initiative, and creativity