The Oracle Data Cloud (ODC), formerly Datalogix (DLX), aggregates, analyzes and activates consumer data (powered by both offline and online data) enabling marketers to connect to customers and prospects at all stages of the buying journey. While consumers are spending more time on digital devices, 90 percent of their purchases are made offline. Our solutions serve Retailers across digital and traditional channels, helping them connect online and offline worlds to better understand and engage shoppers.
Created out of the CPG vertical at ODC over the past several years, the CPG Retail vertical of ODC has created some of the industry's biggest advancements in digital targeting and measurement and is recognized as the industry standard for accuracy and accountability. We help Retailers succeed by analyzing their first party data and extracting insights that are actionable. We then connect their first party data to today's most relevant addressable media channels: direct mail, email, digital (display, social, video) and measure the effectiveness of that media channel.
The vertical is focused on serving CPG retailers across all channels: grocery, drug, mass, club and convenience stores. Solutions include segmentation, insights, targeting, media activation and measurement.
Candidates must have deep CPG Retail vertical experience, coupled with a proficiency in digital media and data-driven marketing and insights. Candidates must have a minimum of 10 years combined experience. Candidates for this position can live anywhere in the mainland US as long as they are close to a major airport.
Detailed Description and Job Requirements
Provides direction and expert knowledge in applying data-driven marketing to CPG Retail client business. Builds and develops client relationships to identify opportunities and grow accounts along with the go-to-market team. Collaborates with the analytics team and leverages data to inform audience strategy, creative insights, sales growth opportunities and solutions recommendations. Presents and consults insights and best practices to CPG Retail marketers and/or their agency partners. Advises Oracle Data Cloud go-to-market team on best practices.
As part of the Oracle Data Cloud CPG Retail Strategy Team you will work collaboratively with the go-to-market team, analytic team and cross-functional partners to develop innovative, data-driven solutions that meet the needs of our clients while fueling growth for the company. Participates in account planning, strategy and process development for delivery of insights. Works with management to define new products. Develops sales and marketing collateral. Develops thought leadership content for the industry.
Assists in the development of short, medium, and long term plans to achieve strategic objectives. Regularly interacts across functional areas with senior management or executives to ensure unit objectives are met. Ability to use data driven insights to develop and recommend opportunities for marketing execution in partnership with the solutions team. Ability to influence thinking or gain acceptance of others in sensitive situations is important. Knowledge of CPG Retail industry relating to all aspects of digital marketing and data solutions. Demonstrated leadership skills. Strong presentation skills. Ability to travel as needed. BA/BS degree or equivalent, advanced degree highly desirable.
Skills and Qualifications:
10 years of relevant industry experience CPG Retail, coupled with a proficiency in digital media and data-driven marketing and insights 4 years of management and mentorship experience
Detail-oriented with strong organizational skills
Solid verbal, interpersonal and written communication skills with the ability to make executive level presentations
Able to confidently present and "sell through" ideas both internally and to Clients
Strong executive presence
Demonstrated ability to self-motivate and be flexible within a fast-paced and changing environment
Strong understanding of the digital media ecosystem and digital advertising techniques
Prior experience in Client contact and leadership role
Ability to travel as necessary
BA/BS degree required
Provides direction and specialist knowledge in applying the technology/application to client business. Facilitation of customer product/application understanding through presentations demonstrations and benchmarks; provision of support throughout the sell.
As a Senior Sales Consultant you will be responsible for providing presales technical / functional support to prospective clients and customers while ensuring customer satisfaction with minimal supervision. Acts as a technical resource for less experienced Sales Consultants. Develop and deliver high quality standard Oracle presentations and demonstrations. Present and articulate advanced product features and benefits, product future direction and overall Oracle solutions. Design, validate, and present Oracle software solutions to include advanced product concepts, future direction, and 3rd party complimentary products. Develop and manage reference sites through high quality technical, professional client relationships.
Job duties are varied and complex, needing independent judgment. May have project lead role. 5 years vendor (sales and marketing) experience. 5 years relevant computer applications or database/tools. Demonstrated proficiency in one multi-user operating system. Through knowledge of system and application design. Strong verbal and written communication skills: needs analysis, positioning, business justification, closing techniques. Demonstrated ability to solve complex technical problems with accounts in complex technical environments. Ability to travel as needed. BS degree or equivalent; advanced degree desirable.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
A little about us:
Oracle is shifting the complexity from IT, moving it out of the enterprise by engineering hardware and software to work together—in the cloud.