The Johnson & Johnson Diabetes Care Companies (JJDCC) includes blood glucose monitoring (BGM) systems (LifeScan, Inc.), insulin delivery systems (Animas Corporation and Calibra Medical), and healthcare professional product training and educational programs to improve care and outcomes (The Johnson & Johnson Diabetes Institute). The JJDCC are committed to creating a world without limits for people with diabetes by offering innovative products and services to best serve their needs. The JJDCC culture is founded on the principles of the Johnson & Johnson Credo, Johnson & Johnson Leadership Imperatives and three JJDSC values: We Care About Everything We Do; We Execute with Excellence and Keep Our Promises; and We Compete as One.
As part of the Innovation & Pipeline team, the Senior Associate for BGM and Lancets manages product enhancements and continuous improvements that maximize BGM portfolio commercial viability and ensure that product end of life management is conducted systematically in the best interests of our customers and internal stakeholders. The role encompasses managing the lifecycle of our both Ultra and Verio meters and test strip platforms. In addition, the role is responsible for growing the Lancets business, handling both upstream and downstream Marketing from a global perspective.
Responsibilities to include but not limited to:
Coordinates internal (local market, customer care, customer insights) and external stakeholder (customer, competitor, KOL, blogger) feedback to provide prioritized customer needs to Marketing colleagues in support of New Product Development efforts
Support marketing and clinical in maintaining and executing evidence generation strategy through product lifecycle
Following initial product introduction, ensures market deliverables are accomplished in support of planned enhancements as well as unplanned actions such as recalls or field corrective actions
Work with customer care and others as appropriate to ensure organizational visibility to complaint handling / customer inquiries as well as prioritized efforts to resolve
Support BGM Innovation and Pipeline core team members in assessing country suitability for new product introductions and in implementing market expansions
Ensure effective end of life planning, taking into consideration internal (commercial, R&D, customer care) as well as external stakeholders
Manage within approved annual budget
Partner with the regions and markets to shape the global strategy for lancets and mobilize the organization to deliver against these strategies.
Identify and manage product innovation and enhancements for the Lancets portfolio
Comply with all new product development training as required
A minimum of a Bachelor’s degree is require; preferred areas of study are Marketing, Business, Technology
A minimum of six (6) years of related experience is required.
Fundamental marketing skills (i.e. branding, positioning, claims, packaging & messaging) and strong marketing / business skills and experience is required, preferably in global and / or regional marketing teams.
Consumer marketing experience a plus
Must excel at interdependent partnering in cross-functional teams; demonstrated ability to work cross-culturally and influence people without daily face-to-face interactions
Diabetes Monitoring or Insulin Deliver category experience a plus
Demonstrated understanding of patient, healthcare provider, and payer needs is required
Demonstrated track record supporting and driving new product innovation and launches, with experience creating compelling patient and HCP communications (advertising on and offline, PR, support materials) are required
Strong presentation and communications skills and demonstrated ability to lead without authority capability are required.
This position requires 10% domestic and international travel.
This position will be located Wayne, PA.