Senior Marketing Counsel
Location:
Posted:
October 29, 2016
Reference:
106086BR
The PepsiCo Law Department is seeking a dynamic Legal Counsel to join its team in providing strategic legal advice in areas of advertising and marketing to Frito-Lay, Inc. business teams.

Duties and Responsibilities:
  • Serve as key advisor to applicable business teams
  • Draft and negotiate marketing-related agreements (agency, talent, spokesperson, sponsorship, and promotion agreements) and assist with drafting and implementing corporate policies (privacy, children's advertising)
  • Review and revise marketing, advertising and social media materials to ensure compliance with applicable laws and corporate policies
  • Review and revise promotion and contest materials, including official rules, terms, affidavits, consumer communications, press releases, and related communications
  • Review and revise product packaging, merchandising, and point of sale materials to ensure compliance with applicable corporate policies and other laws and regulations
  • Assist with establishing product claim substantiation
  • Support cross-functional business teams with new product and packaging development
  • Provide marketing legal training for new marketers and agencies


Qualifications/Requirements

  • J.D. from an accredited law school
  • 5-10 years of law firm and/or corporate legal experience
  • Experience in the areas of law related to advertising, social media, privacy, ecommerce, contracts, and promotions is preferred
  • Experience in food law preferred, including restrictions on food and beverage advertising directed to children
  • Excellent interpersonal skills with the ability to communicate clearly and succinctly both orally and in writing
  • Demonstrated leadership skills with the ability to both work independently with minimal supervision and as part of a collaborative team
  • Excellent project management, time management and organizational skills
  • Strong attention to detail, analytical skills and resourcefulness
  • Strong business acumen
  • Ability to "manage up" and influence leaders several levels above this role


Relocation Eligible

Eligible for Standard Relocation
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