Sr. Manager, Analytics Implementation

  • Company: IBM
  • Location: Atlanta, Georgia
  • Posted: November 08, 2017
  • Reference ID: 115285BR
We're looking for a Sr. Manager, Analytics Implementation to join our talented team of people who are passionate about the weather.

Does the thought of working for a brand with a global reach of more than 200 Million people excite you? Would you be motivated by the opportunity to measure, analyze and refine analytics implementations in order to fuel growth worldwide? Do you aspire to work with one of the largest consumer data sets in the world?

If this sounds like you, read on!

As a Sr. Manager of Analytics Implementation, you will call on your proven experience in tag management strategy, guiding teams on requirements, best practices and troubleshooting. You will work in a fast paced environment to provide continuous improvements in the data ecosystem. Your work will result in highly articulate guidance and data standards that ultimately feed the backbone of product roadmaps. And you'll do this working closely with one of the best consumer product organizations in the world.

At TWC we use science, data and user-driven insights to guide our work. Your day-to-day is never the same: Fast paced, often fun and never boring.

What you'll do:

Work closely and effectively with a broad range of roles to identify, define and implement key performance indicators across all digital platforms. These would include:
Reach metrics
Engagement measures
Loyalty measures
Technical performance data
Create strategies and specifications for data capture based on business requirements
Work with cross-discipline teams on integration and validation
Ensure data capture is consistent and accurate across platforms
Prioritize business critical requirements, communicating your recommendations to key stakeholders
Track tag usage, recommending appropriate action to remain within contracted levels
Identify best-in-class digital measurement techniques, tools and vendor partners
Create a culture that values analytical discipline and rigor as part of the product development lifecycle

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