Sr Manager, Consumer Bank Engagement
Are you obsessed with the Customer experience and driving engagement? Are you a passionate marketer who advocates for the Customer in everything you do? Do you have a passion for storytelling? If you’re persuasive, analytically rigorous and highly collaborative you may be the perfect match for our Senior Manager, Consumer Bank Customer Engagement position.
Capital One’s Consumer Bank Marketing team is looking for a talented Sr. Marketing Manager to build an integrated marketing strategy supporting our new Customer onboarding program. The team plans, develops and coordinates our new Customer onboarding strategies and engagement programs across digital, mobile, and direct mail channels. We’ll always think Customer first, helping them to bank better, simplify their lives and we’ll also join them on their journey through all the seasons of their lives. Our challenge is to stand out in a sea of financial distrust, and we believe that the only way to do this is to deliver a world class experience through the entire customer lifecycle.
If you’re passionate about advocating for the customer, and delivering breakthrough marketing campaigns, if you believe the best brands are built on engaging their Customer base through powerful branding, products and storytelling, if you love to move fast and stay agile amidst rapidly changing consumer needs, this is the place for you.
You’ll develop the overall marketing strategy to activate new customer accounts, drive engagement with product features and build brand love. You view the world through an analytics lens but are also driven by your connection to the big picture. That means you’ll have a test and learn core but are able to balance that with speed to market and leading back from the Customer. Your strategies will stretch across our online and offline channels, and also work with our horizontal delivery teams to ensure strategic alignment as they build the digital tools to bring those strategies to life. Lead a small business unit to drive strategy & implement communications for new customers
At this time, Capital One will not sponsor an applicant for employment authorization for this position.